The power of HD

The Simpsons made a move to HD this week and marked the move with brand new opening credits.

My favourite Obama ads

Obama is president elect and congratulations to him.

He is a great speaker that instils the confidence in a nation which has been lost, he is a powerful character with the personality you want to like. So congratulations Mr President.

But some people want to put him down many of which the arguements don't really make sense, especially the ones with racial conatations. One of the more valid one are that he bought his way into the white house which could be a valid point as he spent double the amount the opposition did (not bad for some one that had no money), but boy did did he do it in class.

Here's a selection of my personal favourites from the campaign

TV/Viral Obama campaigns








CNNBC Video customiser

DipDive documentaries

Here's a generic piece I particularly liked

One word to describe the result - NY Times

W+K WTF!!!!!!!

I don't know why I'm so annoyed when I watch this ad, may be it's because I expected more from the likes of W+K.



What the hell were they thinking!

Second installment of the Microsoft Ad

I'll be honest, I still don't really get it, it's mildly entertaining though and by that I mean it doesn't make me want to rip my eyes out of my sockets.



Enjoy.

Cadbury's Gorilla and Trucks

Fallon have re-released the Gorilla and trucks ad with new tracks so without further a do here they are





What do you think?

Personally I prefer the originals.

Microsoft and Seinfeld

So Microsoft have signed Seinfeld to do some ads, here's the first one in the series.

Initial thoughts are.............. WTF!!!.

New KFC ad

This made me laugh

It's a weird ad for a weird product

Xbox have released a game called Viva Pinata, it's got some thing to do with Pinata's and I'm not 100% sure what the point is but here is the tv ad.

Guinness ad, real or fake. Who cares!

A lot of publicity has been given to the new Guinness ad lately.

Here it is



Guinness are trying frantically to pull this ad off any where it appears and have denied making it at all.

Whether they did or not it looks very well done regardless.

TV justified

After my post yesterday about TV I had a discussion with a a good friend of mine Yutaro Kojima who is a CD at Dentsu Y&R.

Our discussion revolved more on the trust of mediums.

TV is a supply and demand issue. TV channels are finite and web pages are not.

Governments and corporations spend significant effort to regulate the TV content. But the web goes fairly unchecked. People trust the TV more and hence the value of broadcast goes up.

The equity on the web cannot be purchased like media. Web creators have to try much harder to earn that equity to be invited to people's lives.

When discussing the effectiveness of online advertising

Most of the sites that can charge money for banners borrow equity from traditional media functions...like TV, news agencies, TV stations etc. Yahoo almost looks like an exception, but they too attract people by buying content from places like AP news. The only true exception (in my opinion) is Google.

I would like to thank Yutaro for giving me permission to place this up but now another question comes to mind now.

• How many of you trust Web
• How many of you trust TV
• What would it take for you to trust the web

One very interesting point is that online advertising doesn't get regulated like TV does, does this need to come into effect, is there a need for ASA (advertising standards agency) to have a presence online.

TV vs the world!

This is another grinds my gears posts.

Why does TV command such a high budget?

This is the burning question on my mind for the past few days; in terms of thinking and planning does it really command such a pull in budget?

The question comes about because if you compare budgets given to other mediums TV will always come out on top, now I know some of you are crying out saying cost of directors and actor etc. but bear in mind online doesn't command the same budget for say an online webisode or for viral, unfortunately the way I see it people expect a lot more bang for their buck for online.

Take for example an integrated campaign we are expected to run out press, online ads, online sites, stunts, events and maybe DM.

Do the budgets compare?
Very rarely but why is it that we are expected to do more with less, answers on a postcard

The HP Touchsmart

I've never been a big fan of HP products but this one got me.




It's a very well made ad, it communicates the functionality of the product and that it's a premium product.

Not the same could be said about the microsite, it's very disappointing to see sites like this, as it doesn't do the campaign justice.

How do you all feel about this?