Thursday, 3 July 2008

DHL outdoor

I saw this campaign in Hong Kong in 2007 and apparently it's still going strong.



I think it's a great execution; it had me take notice as soon as I laid eyes on it. What's also great about it is that you don't need to know Chinese to understand what it's communicating.

What do you think?

1 comment:

The Idea Bakery said...

Hi creative Park,

Thanks for commenting on my blog!

I think your right, i need to think beyond websites and banner ads. As i can see from your blog there is an ever exanding digital catagory. Cheers for opening my eyes wider. I will do a few digital ads and post them up soon and id love to get your comments.

Thanks

Idea Bakery