Finding the right partner - part1

As written before, I am looking for a copy-writing partner, in this post I thought I would tell you my experiences of finding the "perfect match".

Well first of all to most of you creative types would've just teamed up in university or college or what not. Unfortunately for me I have been running with out a permanent partner for the last 6 years, only to be thrusted into concepting session with an unknown copywriter.

Well the last 2 years I have been working with Simon another Art director and it has been an absolute blast and as much as we work well together etc. the time finally came where we had to part company, as it turns out people aren't as interested in two people that can do the same job even if it is coming up with the big idea.

Anyway point of the matter is I needed a new partner my problem was that now that I needed one where do I find one, is there a classifieds paper for creative’s?

I had already met a few copywriters up to this point but nothing really came of it.

Lucky for me Shelly at Roome Consulting was on the case, she introduced me to 2 copywriters, prior to meeting them I was awfully nervous like it was some kind of blind date, lucky for me the they were also the same.

Long story short I hopefully have found my "match". My advice to you would be look further than just being mates when meeting a potential partner. Run mock ideas in a passing conversation or perhaps even have a debate/argument.

Obviously if it all goes well even after being argumentative chances are you've bagged a good un.

To be continued on Monday